Forelsket is a Norwegian word to describe that feeling in between "like like" and love that you feel for someone.  I want this festival to be something that feels you with that anticipating feeling and rush of excitement that comes with developing a close relationship. The idea behind the festival was to be more than just a music, with wellness and arts built around the music. I was inspired by the Oregon Country Fair for this concept. I go every year and it's just a feel good experience all around. For the Design I wanted it to exude fun and happiness. I went with rounded shapes and bright colors with earth elements throughout. In Backgrounds you'll find the nature elements just as they would be the background of the festival. If you eye in there's forests, florals, mushrooms, and mountains built in. I wanted a feel of a simpler time for posters with a bit of a "cut-and paste" feeling to the design work. I chose modern fonts with an element of whimsy to them to solidify the overall theme as well. Hope you enjoy!

Pictured Below:

Mood board (sourced on google images) and Individual elements on own: Poster, Passes, Band Booklet pages